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Colgate


I saw a Hong Kong advertisement about  Colgate . It talked about how a doctor made a lab with a group of children, and used 3D animation to demonstrate, so it proved the toothpaste can clean very dirty things on your tooth. At the end, they say they did the research in Hong Kong and most dentists as suggest you use Colgate. So, I think it is uses Ethos.

They used the data, pictures and 3D animation to try to let people believe their toothpastes can clean your tooth very well, and make people want to buy their products.

Be honest, if what they showed in advertisement is true, I think it was reasonable. Because, they use a lot of evidence to support their opinion and looks professional. They did lab work and research. It's very convincing .

Actually, after watching this advertisement, I would love to buy Colgate, but I won't do that. Because while I think Colgate maybe a good toothpaste, it is an expensive kind of toothpaste, I don't want it  to cost much money to buy toothpaste. So, maybe if their advertisement says the toothpastes  is on sale at the same time, I might will buy it.
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Comments

  1. Abigail OverbeyOctober 29, 2015 at 7:51 AM

    Dean,

    This is a good analysis of the commercial that you saw. You're right that it uses ethos to get you to buy their product. I also agree with you that I'd wait until the toothpaste was on sale--that's smart shopping!

    Mrs. Overbey

    ReplyDelete
  2. UnknownNovember 4, 2015 at 1:29 PM

    I like how they used children in their study because children are less likely to lie than adults. Also how they used a visual example so people can understand. Good analysis and I like how you looked at all the variables of the product before making a decision just based on the commercial.

    ReplyDelete
  3. YoungJanuary 19, 2016 at 5:28 AM

    I would get Colgate next time. This commercial contains 3d animation and research. And it makes me to trust this commercial. Also,I like how you analysis

    ReplyDelete
  4. AnonymousJanuary 19, 2016 at 5:25 PM

    It is a convincing commercial, but i think they should sale their tooth brushes with the toothpastes. What if someone got Colgate tooth paste but he doesn't have a good tooth brush, it still won't be work the best. Haha

    ReplyDelete
  5. AnonymousJanuary 19, 2016 at 6:20 PM

    We talked same topic , you mentioned a lab for children , that is a good point , because nowadays parents care their kids more than themself, so that is a strong point to persuade people

    ReplyDelete
  6. AnonymousJanuary 21, 2016 at 11:48 AM

    This is a perfect blog that you gave a great commercial to prove your ideas, the good point is the lab for children's teeth, that is using rhetoric to let parents buy for their children.

    ReplyDelete

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