Cultural Rhetoric

I saw and heard rhetoric used in a sermon/lecture we watched in bible class by a man named John C. Lennox. The sermon was about the first seven days of the world as described in Genesis one. Lennox is a professor of mathematics and an author. Lennox wanted people to understand that the age of earth is never truly discussed, and that one can accept most scientific views on the age of earth while also believing the words of the Bible. The views he discusses aren’t simply the ‘twenty-four hour day’ views, either- they include time periods from as short as twelve hours to as long as ages. He makes it clear that the interpretations could easily all be correct, and that they may depend, as well, and the days might be of all different lengths. Lennox uses logos by referencing the Bible and science both to back up his statements. He also brings up different examples of possible views. For example, the day could be seen as the period of time the sun is up in the sky, or twelve hours. Acco...

I saw and heard rhetoric used in a Youtube commercial. It was advertising a candy. The advertisement wanted the viewer to buy and eat Airheads Bites. Their argument wasn't so much an argument as it was a jingle. It goes: “Airheads! Now bite size! You can pop like this, or you can pop like that, you can play like this, or you can play like that, you can share like this, or you can share like that. We eat Airheads Bites, ‘cause bites are where it’s at! Airheads Bites! Play delicious.” The commercial is aimed at teens, with other teenagers acting as the main supporters of the candy. Most would agree that a friendly face seems more trustworthy, and since they are teenagers, they appeal more to the age group ranging from 13 to 19. They seemed to emotionally appeal to people’s hunger and attraction. They appealed to hunger by showing people eating this brightly colored candy, the bright colors catching the viewer’s eyes. It appeals to attraction because the people in the commercia...