Skip to main content

Pocket Hose


I was watching a movie on TV, and I saw an infomercial for a garden hose. The hose was called the “Pocket Hose.” It would curl up when not in use to a very small and convenient size, but when you connect it to the water spout and turn on the water, it expands into a full size hose. It sounds good, but they began the commercial assuming that people can't perform basic tasks. It began by asking you if you were tired of your hose getting tangled up and unusable to the point of frustration with your current hose. It wanted me to feel like was also annoyed with my lame and boring garden hose that gets tangled easily. They also pointed out that anyone can use it. So this made me feel at first like it's a really sensible option since it's easy for even simple minded people. So in all, it tried to make me feel first angry and frustrated, then feel like there was an easy and obvious solution to my “problem.” It also made me feel like I was being jipped, and that I should get what's best for me. Their argument that garden hoses are hard to handle was a little bit of a reach. In hindsight, it really was ridiculous. Everyone can untangle a garden hose if they have even an ounce of common sense and patience. So I realized that I really don't feel like how they wanted me to feel. But the point of the product did make sense, and it did seem like it could work. It was small, seemed like it worked, and was affordable. So I would say most of their argument was reasonable and logical, but not all of it. Finally, in the moment of watching the commercial, it was definitely persuasive. But looking back on it, it really is not a needed or persuasive argument.
Labels:

Comments

  1. Maddie ElamDecember 9, 2016 at 9:55 AM

    Jake, you did a great job on your blog post. I loved that you pointed out each emotion that the commercial made you feel, it helped to give a different perspective and really set the mood. You did a good job of setting the picture and pointing out the purpose of the commercial.

    ReplyDelete
  2. LexieDecember 11, 2016 at 5:15 PM

    This advertisement established logos more than anything else. I feel like it was not that convincing to buy because it did not establish pathos that well. Most commercials try to make it seem like it is necessary to buy their product. However, I did not get that feel at all.

    ReplyDelete
  3. AnonymousDecember 13, 2016 at 4:49 PM

    I find it rather amusing, the things people can come up with in the name of "convenience." This is one of those items that would likely be seen more as a novelty than anything else. The only real asset I see is that it be stored much more easily than a conventional hose. Other than that, the things they say about it are rather pointless and repetitive. Sure it can pull an SUV (which I find questionable). Sure it can continue to extend and contract again, again, and again...and again. By the time it ended, it just made me wonder why I wasted my time.

    ReplyDelete

Post a Comment

Popular posts from this blog

Wiener Stampede

In this Heinz condiments commercial, aired during the Super Bowl this past year, a group of dachshunds are shown in hot dog costumes running towards humans in Heinz ketchup and mustard costumes who end up catching the dogs as they leap into the humans’ arms and lick their faces. This commercial is a specific appeal to pathos as the dogs are dressed up and are meant to be cute. The phrase at the end of the commercial is “it’s hard to resist great taste” and this is stated while the dogs are licking the humans implying that the dogs like Heinz and that humans should buy it as well because the cute dogs in costumes did.
4 comments
Read more

Marilyn Monroe's Shampoo

While browsing on Google I found an old advertisement.  The ad was for Lustre-Crème Shampoo. It featured Marilyn Monroe, known for her beauteous looks and her parts in different movies. One of her movies was Gentlemen Prefer Blondes. Lustre-Crème was attempting to sell their shampoo through the use of fallacies. By saying that Marilyn Monroe that tells you nothing about the actual product: it simply attracts you to the pretty face in the picture. Using this as an argument of why someone should buy your product is quite illogical. Just because Marilyn Monroe uses it doesn’t provide assurance of its abilities. They attempt using snob appeal by trying to make the audience believe that they could be like Marilyn Monroe if they use the same product as her. They use appeal to illegitimate authority by using Marilyn Monroe to promote their product. Although she herself is a customer, this is still rather irrelevant. She herself has no type of expertise in hair products and knows nothing t...
3 comments
Read more

Weight of Glory

In Mr. Cline's class a few weeks ago. We took the day off in a way from our normal classes. Instead of continuing to read the books we were assigned and discussing them, he read us the sermon by C.S Lewis "The Weight of Glory." Its a long sermon, but one worth reading. It is about the confusion many people have on the topic of what we desire the most. He explains after much background information, that we all desire true happiness. And through that happiness, we long for heaven, our true home that we were designed for. He explains that glory is not what many people think of as being "famous" in heaven. But more that we are honored by our Lord and Father. For it to be like the scripture passage "Well done, good and faithful servant." C.S Lewis does a fantastic job at being persuasive here, and if read by the right person aloud, can have an excellent effect. He clears up lots of points that people bring up that are not true. Such as the point of glory...
9 comments
Read more