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Samsung Galaxy Note 7

I was thinking about which commercial I should do for the commercial blog post, and my brain enlightened about Samsung Note 7 which currently has a lot of issues all around the world. The commercial started out saying "We went on a mission to create not just a big phone, but a phone helps you do big things." Next, it described how it is curved both sides, and how that is effective when people hold the phone, it is comfortable and good looking on their hand. The announcer said that the phone has 5.7” dual curved screen, and various color. The announcer introduces ‘S pen’ that is more sensitive and useful. Therefore when you use it, it can translate in your language, it can crop parts of a video, and write a note on top of the screen. The phone is water resistant, also as S pen, too. Finally, the announcer emphasized security of the phone, it can lock and unlock your phone or secure folders with your eyes. The commercial advertised Samsung’s smart watch, wireless headphone, and 360 camera. And it ended the commercial saying, “You need the smartphone that thinks big.”

The commercial was trying to persuade people to think to get the phone which was their final goal. First, those amazing security, recognition of eyes, it looked incredible because other Samsung phones, or I phones, they don’t have eye recognition security. And it could be very useful in some cases such as when your hands are dirty. Second, they were advertising other accessories of the phone, such as 360 cameras, and wireless headphone. Personally, I love music and taking a picture, and it was really hard to just watch it without buying it. It also showed how phone is useful in different, various cases, such as for business, entertainment, and exercising. Therefore, it pointed out good benefits from Galaxy note 7 to persuade the phone is worth it.

The commercial’s arguments was logical, and very persuasive. It advertised Galaxy Note 7’s new feature that other phone doesn’t have, and have combination of good functions, such as eyes recognition, water resistance, and S pen. For advertising good features of the product make people to buy them, because since it is new phone, most vast of the people are interested in new phone, and the product’s functions are amazing. However, the safety was really bad which they didn’t mention it in the advertisement. Past couple months after they introduced Galaxy Note 7, there were a lot of accidents about the phone blowing up. So they failed logic safety. But overall, when I just watched that commercial, I would be persuaded by it, and if I had money, I would buy it.

Comments

  1. I think that in our society we view any new technology as something we have to have. So even though the phones were blowing up and that commercial was still airing, I feel like people would still buy it anyways just to follow the social craze over it.

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