Skip to main content

Wix.com

I saw this advertisement on YouTube when I was watching some videos. Usually I would skip the whole advertisement when it pops up, but when I read the first few sentences of this advertisement, I was deeply attracted by this idea.

This advertisement expressed an idea that any people could build your own website easily, using "wix.com" . In the video, the advertisement told me that using their website so therefore I could make a stunning website made by my own, with any design I would like and they also offered some suggestions or even some templates which you could use. The “wix.com” was orderly organized and easy to start, with an uncomplicated log in, you could get started with an artificial design intelligent which could help you by bringing up resources you might need.

Their logic is pretty clear and reasonable, they did showed some example web page that was made by them, indeed they look pretty good. Also the advertisement showed the procedures of how to make those webpage, making me believe create those web page is really easy . With examples and easy to follow directions, I believed what "wix.com" can accomplish my needs.

Their rhetoric technique was effective, using "pathos" and "logos", with the amazing webpage pictures they showed me, I was persuaded that I could make stunning webpage too if I used "wix.com". Another thing was this advertisement made my spirit high and I myself wants to try it out. And in this advertisement it also shows  how easy it is to create your own web page and also it convince you “wix.com” is your best choice if you are just a beginner.

Comments

  1. It‘s a simple advertisement however it’s extremely persuasive this advertisement show the people something they want to do but didn‘t cause it's look really difficult actually is pretty easy so the people would to try it.

    ReplyDelete
  2. You did a very good job of explaining what was being advertised that it makes me want to try it out myself. Good job!

    ReplyDelete
  3. I agree with wix.com having clear logic. They give you easy-to-read directions and give you pictures for pathos and logos . The only thing missing is the credibility, ethos.

    ReplyDelete
  4. Great job, Siwu! I sometimes like the easy way out of things myself, so this website's argument would totally appeal to me. Easy directions and quick process? Count me in!

    Talia

    ReplyDelete

Post a Comment

Popular posts from this blog

Weight of Glory

In Mr. Cline's class a few weeks ago. We took the day off in a way from our normal classes. Instead of continuing to read the books we were assigned and discussing them, he read us the sermon by C.S Lewis "The Weight of Glory." Its a long sermon, but one worth reading. It is about the confusion many people have on the topic of what we desire the most. He explains after much background information, that we all desire true happiness. And through that happiness, we long for heaven, our true home that we were designed for. He explains that glory is not what many people think of as being "famous" in heaven. But more that we are honored by our Lord and Father. For it to be like the scripture passage "Well done, good and faithful servant." C.S Lewis does a fantastic job at being persuasive here, and if read by the right person aloud, can have an excellent effect. He clears up lots of points that people bring up that are not true. Such as the point of glory...

Stephen Curry (Brita)

I saw this commercial for Brita water on YouTube and on T.V.  Stephen Curry, a professional basketball player that plays for the Golden State Warriors, endorses and promotes the product by saying "not all water is the same."  In this advertisement he makes Brita water seem better than the other leading brands of water by saying "You are what you drink."  He also says "some water can dribble, drain threes, or even drain a buzzer beater."  With these claims, he is implying that drinking the Brita water it could make you better at basketball and help you become better and as good as him. Brita uses a celebrity to sell it by implying that it could improve your basketball performance.  This advertisement is false because water is not going to change your skills and abilities.  It tries to persuade you to buy it because a professional basketball player drinks it.  I feel as though it may persuade some people to buy it because of Stephen Curry endorsing it....

Marilyn Monroe's Shampoo

While browsing on Google I found an old advertisement.  The ad was for Lustre-Crème Shampoo. It featured Marilyn Monroe, known for her beauteous looks and her parts in different movies. One of her movies was Gentlemen Prefer Blondes. Lustre-Crème was attempting to sell their shampoo through the use of fallacies. By saying that Marilyn Monroe that tells you nothing about the actual product: it simply attracts you to the pretty face in the picture. Using this as an argument of why someone should buy your product is quite illogical. Just because Marilyn Monroe uses it doesn’t provide assurance of its abilities. They attempt using snob appeal by trying to make the audience believe that they could be like Marilyn Monroe if they use the same product as her. They use appeal to illegitimate authority by using Marilyn Monroe to promote their product. Although she herself is a customer, this is still rather irrelevant. She herself has no type of expertise in hair products and knows nothing t...