Skip to main content

Powerful


This girl is fighting poverty, she along with many other women. She has the power to change her world, and you have the power to help her. CARE is an organization working with women to fight poverty. This is an example of pathos, the appeal to our emotion. It is how many advertisements convince you to do or buy something. . This advertisement does use the logical fallacy, appeal to emotion, more specifically appeal to emotion. This is when they distract you by making you feel sorry for something. In this advertisement it is the women in poverty. This advertisement above uses pathos along with this logical fallacy. For example they use a photo of a sad, but beautiful little girl. It catches your attention by focusing on the girl. They made the background black to put more emphasis on the girl as well as to emphasis the sadness and hopelessness. It is an advertisement for helping women fight poverty. They give you the ‘warm and fuzzy’ feeling by telling you that ‘She has the power to change her world’ that gives you hope for her normally hopeless situation. However this hope is none existent without you! That part give you a feeling of strength and that if we all work together to fix the world. ‘I am powerful’ is written in a messy handwriting that looks like a child’s. This advertisement does use the logical fallacy, appeal to emotion, more specifically appeal to emotion. This is when they distract you by making you feel sorry for something. In this advertisement it is the women in poverty.

Labels:

Comments

  1. UnknownJanuary 30, 2015 at 3:42 PM

    Seeing advertisements like these always get to me. I especially can't help but feel bad when they show their sad faces.

    ReplyDelete
  2. Abigail OverbeyMay 4, 2015 at 6:50 AM

    These kinds of commercials always use children as a way to appeal to our emotions. The picture does do a good job on putting emphasis on the little girl.

    Kaitlyn

    ReplyDelete

Post a Comment

Popular posts from this blog

Marilyn Monroe's Shampoo

While browsing on Google I found an old advertisement.  The ad was for Lustre-Crème Shampoo. It featured Marilyn Monroe, known for her beauteous looks and her parts in different movies. One of her movies was Gentlemen Prefer Blondes. Lustre-Crème was attempting to sell their shampoo through the use of fallacies. By saying that Marilyn Monroe that tells you nothing about the actual product: it simply attracts you to the pretty face in the picture. Using this as an argument of why someone should buy your product is quite illogical. Just because Marilyn Monroe uses it doesn’t provide assurance of its abilities. They attempt using snob appeal by trying to make the audience believe that they could be like Marilyn Monroe if they use the same product as her. They use appeal to illegitimate authority by using Marilyn Monroe to promote their product. Although she herself is a customer, this is still rather irrelevant. She herself has no type of expertise in hair products and knows nothing that
3 comments
Read more

Open Happiness

While at the movie theaters to see The Maze Runner , I saw a commercial that featured rhetoric. The commercial begins with a young woman named Jess purchasing two Coca Cola drinks in a convenience store. One has her own name on it, and one has the name of her friend Alisha on it. The cashier watches her forlornly as she leaves, hinting that he has a crush on his customer. Jess gives the Coke with Alisha’s name on it to her friend, and together the two friends drink them. Later, Jess, Alisha and two other friends come back into the store to buy more Coke, then leave and have a good time together. Jess keeps coming back to the store with more and more friends, each time purchasing Coca Cola with their names printed on the labels. The cashier smiles and watches, but it is clear that he wishes he was with Jess.  Finally, as the cashier is closing the store for the night, Jess shows up at the door with a Coke that has the name Chris on it. She smiles and hands the drink to the cash
4 comments
Read more

Is Hip Hop a Cancer or a Cure?

The speech I watched was a Ted Talk presented by one of my favorite music artists, who just so happens to be a Christian rapper.  This rapper’s name is Lecrae Moore, but he just goes by Lecrae.  Over the past five years or so, Lecrae has been able to break out of the small box that Christian music and Christian rap have been put in, and he has been able to get his music out to all types of crowds.  So I was actually pretty excited when I saw that he had spoken at a Ted Talk in Nashville.  The speech he delivered was titled, “Heroes and Villains: Is Hip-Hop a Cancer or a Cure?”  In this speech Lecrae talked about how it is easy to look at certain people in history and label them as heroes or villains, but he talks about how not everyone views historical figures the same.  Lecrae started off by defining where we get the words, “Hero” and “Villain”.  Knowing the origin of these words really gave good context for what came to follow.  He then went on to explain the history of hip-hop.  W
5 comments
Read more